Hey. Zac here.

A trusted leader and visionary in the arts and community development space, owner Zac Alfson is known for his ability to turn bold ideas into tangible successes.

With a rich background in in-house arts marketing, Zac has mastered the art of growing audiences and elevating cultural brands. As the Executive Director of the Milk District, he worked closely with over 100 business owners, acting as a coach and supporter to empower their success. He led creative placemaking initiatives that transformed one of Orlando’s most eclectic neighborhoods into a vibrant commercial hub, blending art, culture, and commerce to create a thriving community.

Zac's expertise is a powerful blend of big-picture vision and detail-oriented execution, making him a go-to strategist for organizations looking to make a meaningful impact. His dedication and influence have earned him accolades, including being named a 2024 Orlando Business Journal 40 Under 40 and a 2024 Next City Vanguard.

Whether he’s crafting innovative marketing strategies or driving community engagement, Zac’s passion and precision shine through, making him a trusted partner in bringing ambitious projects to life.

  • I truly believe that Zac is one of the most talented marketing and non-profit professionals in Central Florida. He is an excellent thought partner and isn't afraid to challenge the norm, constantly in search of new ways to increase revenue and exposure.

    Ashley Samuels, CFRE
    AHS Nonprofit Consulting

  • Zac has an analytic brain, and a keen ability to synthesize large amounts of data into action plans. His perceptiveness means you’ll diagnose your weaknesses. His creativity means you’ll get an exciting and innovating solution. His passion means you can trust his motives, which are likely only to see you succeed, and to see our community improve.

    Vicki Landon

    Administrator, Arts & Cultural Affairs

    Orange County Government

From Bud to Bloom